Pragmatic Marketing Announces Launch of Consulting Services Team (April 4, 2007)
Growing demand for faster, market-driven success at technology companies drives expansion of service offerings
Scottsdale, Arizona (PRWeb) April 4, 2007 — Pragmatic Marketing®, the standard for technology product management and marketing, is pleased to announce the creation of the Pragmatic Marketing Consulting Services team. Led by industry veteran Jim Foxworthy, the group will provide technology companies implementation support and custom services to enhance the training received at Pragmatic Marketing’s public and on-site seminars.
Commenting on the creation of the new team, Jim said “While many companies move successfully from learning to execution, others request on-going interaction to ensure the Pragmatic Marketing Framework becomes part of their culture. The new Consulting Services team will work directly with these clients to ensure they get the maximum value from the concepts learned in training.”
As a Pragmatic Marketing instructor, Jim holds the unique position of serving both the training and custom services customers. “Because our seminar content continues to evolve, teaching is one way to keep market knowledge current within the Consulting Services team. Conversely, working directly with customers during implementation of the Framework enhances the seminar content.”
Services for all aspects of the Pragmatic Marketing Framework will be available including assessment of the current environment, support for tactical or strategic initiatives, and on-going reinforcement of the fundamental principles of being market-driven.
“The time is right for us to offer this new level of service to support our customer’s requests.” said Phil Myers, Pragmatic Marketing’s President. “Jim’s unique background of successful consulting and as an instructor is the perfect combination to lead the team delivering great value to our clients.”
All Consulting Services team members possess a wide range of experiences. First and foremost they know the Pragmatic Marketing Framework, intimately. Second, and just as critical, they have multiple experiences using the Framework; whether to drive new products to market or more successfully selling those already built. Recognizing learning occurs at least as much from failure as success, the team also has the battle scars that will help clients avoid the same pitfalls.
About Pragmatic Marketing
The standard for technology product management and marketing, Pragmatic Marketing teaches a practical, market-driven approach to creating and delivering technology products. Founded in 1993, Pragmatic Marketing has trained over 40,000 product management and marketing professionals with more than 90% of alumni indicating the training as essential or very useful to their careers. To learn more about our services, including public and on-site seminars, visit www.PragmaticMarketing.com or call (480) 515-1411.


