“Personally, I wish I would have attended the Practical Product Management seminar after 2-4 months as a product manager at my company instead of waiting for 1 year. But, I’m re-energized to go back, to FOCUS on the strategic side of Product Management and to implement some of the new tools (Positioning, Distinctive Competency, etc.).”
About the instructor: “Barbara does a great job of introducing real-life examples, keeping things on track, and making it fun. She’s part teacher and part cheerleader, which is what we need to feel confident about what we’ve learned and to implement this in our workplaces!”

“Outstanding! I’ve attended executive education courses from both the American Marketing Association and Harvard Business School – in many aspects, the Effective Marketing Programs seminar exceeded those training programs.”