With more than 20 years of experience in the software industry, Barbara Nelson is an evangelist for market-driven products and has been an instructor for Pragmatic Marketing since 2000.

Prior to joining Pragmatic Marketing, Barbara served in product management and marketing positions for an enterprise accounting and finance software company, launching several products following the Pragmatic Marketing Framework. As vice president of product marketing, she worked closely with product managers, marketers and developers, showing the value of using market facts over opinions. She attributes her success to actively listening to the market, building products people want to buy.

“Outstanding,” “awesome,” “incredibly effective” and “kept your attention” are just some of the words seminar attendees use to describe Barbara, who does a great job of introducing real-life examples people can relate to during her seminars and many industry presentations.

Insider tip: Ask Barbara about due settimane

Connect with Barbara

Twitter: twitter.com/barbaragnelson

LinkedIn: linkedin.com/barbaragnelson

E-Mail: bnelson@pragmaticmarketing.com