Mike Smart brings more than 25 years of experience to Pragmatic Marketing from the software and information technology industry and is responsible for helping clients implement “market-oriented” processes and best practices.

Prior to Pragmatic Marketing Mike was CEO of a technology marketing service provider that delivered strategy and go-to-market solutions for emerging and mid-tier software companies.

Previously Mike served as senior vice president of operations and vice president of product management for NASDAQ--traded companies in the internet and software industries.

In these roles he successfully guided the development and launch of new products in the internet security, service management and mobile data software markets. He is well versed in several disciplines including on-demand software, enterprise software, business process applications and mobile applications.

Mike has a BA degree from San Diego State University and an MBA from Saint Mary’s College.