Certification

Product management and marketing jobs on websites like Monster® and CareerBuilder® routinely list Pragmatic Marketing Certified as a required or preferred attribute -- and there’s only one way to get it. Luckily, we’ve made it as simple as possible. Tests are administered at the conclusion of all Practical Product Management courses and no separate registration is required.

Join more than 18,000 product managers and marketers who are Pragmatic Marketing Certified and prove to the world that you understand the Pragmatic Marketing Framework.

Frequently Asked Questions

What are the benefits of becoming Pragmatic Marketing Certified?
Certification is an investment in one’s career and professional advancement. Being certified demonstrates a designated level of knowledge in product management and marketing.  

What does certified mean?
Pragmatic Marketing Certified identifies that an individual has a certain level of knowledge. It does not designate an individual as being more qualified, experienced or more suitable than others for any product management role or task. It does not:


How do I register for the test?

Attendees of Practical Product Management can take the test at the end of the course at no charge and no separate registration is required. The certification test is given during the last hour of the course in the same location. Alumni not attending the current training course can register here for $25 US per person. This fee is non-refundable and non-transferable. Travel arrangements and expenses are the participant's responsibility.

Are there any prerequisites?
Attendance at Practical Product Management is required prior to taking the certification test. No other materials are required. Tests are conducted in English.

How should I study?
All material in the test is covered in the course, additional study is not required. Good notes and a review of the course manual should be sufficient.

What format is used?
The test is administered in a proctored, multiple-choice, time-constrained format.

When are results provided?
Results are emailed about three weeks following the test. A certificate is sent via mail to those who pass.

My colleagues received their test score via email but I didn't, yet I took
the test at the same time as they did.

If you did not receive the email at the same time your colleagues received theirs, often times it means Pragmatic Marketing does not have your valid email address on file. Please send an email to info@pragmaticmarketing.com to verify your email address. Once verified, you should receive your score via email in 24 hours.

What - not 100%? Which ones did I miss?

To protect the integrity and security of the test, we cannot provide you with your individual results or the original test questions.

I did not pass the test. What are my options to retake the test?

You can retake the certification test at the end of the second day of any Practical Product Management course. To register, visit here. A $25 test fee is applicable.

Can my company use the certification in its marketing?

No, only the individual who attended the training and passed the test can use the certification. However, if the individual is named in company marketing material, use of the certification and logo is permitted for that individual's biography or professional profile.