PRICE: Optimize Profitability

Take the guesswork out of pricing. Price teaches you how to set the right price for each product in each market. You'll learn how to determine what your market is willing to pay and how to combine that with your corporate strategy to develop pricing that pays off. 

Who is this course for? No matter your title, if you make or influence product pricing decisions, this course is for you.

What is the price? Our public training courses are $995 each and include the certification exam. If you attend multiple courses during the same event, you receive a discount: $1695 for two courses; $2295 for three courses. So, purchase Foundations, which is a prerequisite, and Focus, where you’ll learn how to create the value that you will price, and save $690.

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Want more information about how to price your products?  Check out our free Pragmatic Live webinar.


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Upcoming Courses

  • Feb 26 Palo Alto (Silicon Valley), CA
  • Mar 12 Boston (Downtown), MA
  • Mar 26 Phoenix (Scottsdale), AZ
  • Apr 30 Philadelphia, PA