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The Pragmatic Marketer Volume 8 Issue 3

The journal for technology product management and marketing professionals

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The Pragmatic Marketer Volume 8 Issue 3 

In This Issue: 

  • ProductCamp Best Practices
    ProductCamps are taking the world by storm and have sprouted up in Silicon Valley, Austin, Toronto, Amsterdam, Sydney and more. If you haven’t participated in one, you might wonder what all the fuss is about. If you have participated, you already know!

  • Auditing Product Management in Early-Stage Companies
    How do you deal with the “mess” of moving targets and reference points? The tool that has not been broadly used but can be of great help is the product management audit. What is a product management audit?

  • How Many Data Points Do You Really Need?
    Because statistics teach us about minimum confidence levels, confidence intervals, and margins of error, people often struggle with the idea they can start leveraging the data from their win/loss program from the very first data point.