Hello,As we begin
2007, Pragmatic Marketing is
excited to announce several new
initiatives.
First, and most obvious, is the
new design of our newsletter.
Please let us know what you
think.
Coming soon is a major website
update for Pragmatic Marketing.
As we gather our market
requirements for the new site,
we welcome your suggestions on
how to best serve the technology
product management and marketing
community.
Please send us your comments,
feedback and ideas.
Beginning in March, we will
launch the Pragmatic
Marketing Network. This new
program will be held in several
cities where we are presenting
our product management seminars.
In many cases, these events will
be held in conjunction with the
local Product Management
Association.
In addition to the networking
opportunity, these events will
include a discussion, led by a
Pragmatic Marketing instructor,
on topics of interest to product
managers and marketers. For the
March and April events the topic
is Where does Product
Management belong in the
organization? See details
about our event in Raleigh, NC,
below.
Look for more Pragmatic
Marketing Network events in
upcoming newsletters, and
announcements about other new
programs and activities in the
coming months.
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The Gobbledygook
Manifesto -- Cutting
Edge! Mission
Critical!
An analysis of
gobbledygook in over
388,000 press
releases sent in
2006. By David
Meerman Scott
Oh jeez, not another
flexible, scalable,
groundbreaking,
industry-standard,
cutting-edge product
from a
market-leading, well
positioned company!
Ugh. I think I'm
gonna puke! Just
like with a
teenager's use of
annoying catch
phrases, I notice
the same words
cropping up again
and again in Web
sites and news
releases--so much so
that the
gobbledygook grates
against my nerves
and many other
people's, too. Well,
duh. Like, companies
just totally don't
communicate very
well, you know?
Read more...
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Upcoming Seminars
For product
managers and
marketers
Roadmapping
February 9 San
Francisco, CA
February 13
Vancouver, BC Canada
February 20 Bedford,
MA
March 6 Toronto, ON,
Canada
March 15 Research
Triangle Park, NC
Practical Product
Management
January 16 - 17 (18)
San Francisco, CA
February 6 - 7 (8)
San Francisco, CA
February 14 - 15
(16) Vancouver, BC
Canada
February 21 - 22
(23) Bedford, MA
February 26 - 27
(28) San Francisco,
CA
March 7 - 8 (9)
Toronto, ON, Canada
March 12 - 13 (14)
Research Triangle
Park, NC
March 19 - 20 (21)
San Jose, CA
March 26 - 27 (28)
Bedford, MA
Requirements That
Work
January 18 San
Francisco, CA
February 8 San
Francisco, CA
February 16
Vancouver, BC Canada
February 23 Bedford,
MA
February 28 San
Francisco, CA
March 9 Toronto, ON,
Canada
March 14 Research
Triangle Park, NC
March 21 San Jose,
CA
March 28 Bedford, MA
Effective Product
Marketing
January 18 - 19
Cambridge, MA
February 8 - 9 San
Francisco, CA
February 20 - 21
Toronto, ON, Canada
March 28 - 29
Cambridge, MA
View the complete
seminar schedule...
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