Hello,
Our new book Tuned In:
Uncover the Extraordinary
Opportunities That Lead to
Business Breakthroughs will
be available in just a few days.
Our publisher has generously
given us a limited supply
of books to give away to
subscribers of this newsletter
with the only requirement that
you have a US mailing address.
Quick win opportunity...
Summer is typically a slower
period for many product
management and marketing teams.
Add in today's uncertain
economic environment and there
is a great opportunity for a
quick win to raise the
visibility of your team to the
rest of the organization.
Read more...
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Upcoming Seminars
For product
managers and
marketers
Sign-up
to get notified of
upcoming events in
your area
bold = new
city for this
seminar
Practical Product
Management
Jun 23-24 (25) San
Francisco, CA
Jun 25-26 (27)
Montreal, QC Canada
Jul 7-8 (9) San
Francisco
(Burlingame), CA
Jul 9-10 (11) Boston
(Bedford), MA
Jul 15-16 (17)
Minneapolis, MN
Jul 21-22 (23) San
Francisco
(Burlingame), CA
Jul 21-22 (23)
Toronto, QC Canada
Jul 28-29 (30)
Columbus, OH
Aug 4-5 (6) San
Francisco
(Burlingame), CA
Aug 4-5 (6)
Chicago (Des
Plaines), IL
Aug 11-12 (13)
Boston (Bedford), MA
Aug 18-19 (20) San
Francisco
(Burlingame), CA
Aug 18-19 (20)
Atlanta, GA
Aug 25-26 (27)
Philadelphia, PA
Aug 25-26 (27)
Vancouver, BC Canada
Sep 8-9 (10) Irvine,
CA
Sep 15-16 (17)
Boston (Bedford), MA
Sep 15-16 (17)
Raleigh (Durham) NC
Sep 15-16 (17) San
Francisco,
(Burlingame), CA
Sep 22-23 (24)
Denver (Littleton),
CO
Sep 29-30 (1)
San Francisco,
(Burlingame), CA
Requirements That
Work
Jun 19 Newark, NJ
Jun 19 San
Francisco (Palo
Alto), CA
Jun 25 San
Francisco, CA
Jun 27 Montreal, QC,
Canada
Jul 9 San Francisco
(Burlingame), CA
Jul 11 Boston
(Bedford), MA
Jul 17 Minneapolis,
MN
Jul 23 San Francisco
(Burlingame), CA
Jul 23 Toronto, QC
Canada
Jul 30 Columbus,
OH
Aug 6 San Francisco
(Burlingame), CA
Aug 6 Chicago
(Des Plaines), IL
Aug 13 Boston
(Bedford), MA
Aug 20 San Francisco
(Burlingame), CA
Aug 20 Atlanta, GA
Aug 27 Philadelphia,
PA
Aug 27 Vancouver, BC
Canada
Sep 10 Irvine, CA
Sep 17 Boston,
(Bedford), MA
Sep 17 Raleigh
(Durham), NC
Sep 17 San
Francisco,
(Burlingame), CA
Sep 24 Austin, TX
Sep 24 Denver (Littleton),CO
Sep 24 Newark, NJ
Pragmatic
Roadmapping
Jun 6 Austin, TX
Effective Product
Marketing
Jul 16-17 San
Francisco
(Burlingame), CA
Jul 23-24
Atlanta, GA
Aug 5-6 Boston
(Bedford), MA
Aug 20-21 Costa
Mesa, CA
Sep 17-18 San
Francisco
(Burlingame), CA
Sep 24-25 Reston,
VA
New Rules of
Marketing
May 15 Toronto,
ON Canada
Jun 5 Chicago
(Northbrook), IL
Jun 12 Boston
(Bedford), MA
Jul 15 San Francisco
(Burlingame), CA
Jul 22 Atlanta,
GA
Aug 7 Boston
(Bedford), MA
Sep 23 Reston, VA
View the complete
seminar schedule...
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CAB
Exchange Summit
Want to get your
most important
customers talking
about you? Want to
learn how to turn
their (often
confusing) input
into great products
and services?
Join the
professionals who
run leading Customer
Advisory Boards
(CABs) at Wells
Fargo, Intel, Adobe
Systems, SAS
Institute, Riverbed
Technology, Cisco
Systems and other
top firms. Learn key
ways in which CABs
improve research,
product development,
firm strategy and
word of mouth for
the firms who know
how to develop them.
Use the code PMA
to receive a
5% discount off
registration
WHAT: CAB Exchange
Summit
WHERE: Hayes
Mansion, San Jose,
CA
WHEN: July 22-23,
2008
(with opening
reception on the
evening of July 21)
FOR MORE INFO:
http://www.
cabexchange.com/event/
Conference
details...
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Softletter's SaaS
University: Selling,
Marketing,
Infrastructure and
Finance, 2008
Softletter's SaaS
University: Selling,
Marketing,
Infrastructure and
Financing comes to
Boston June 18/19.
Over 31 separate
sessions and five
tracks, including
transitioning to
SaaS, selling to the
enterprise, SMBs,
and government,
infrastructure,
marketing, and
finance.
Topics include
compensating your
sales employees,
SaaS pricing models,
crossing the SaaS
financial chasm and
much more.
Full agenda:
www.softletter.com/pages/market_and_selling_saas_
agenda.shtml.
Use the code
PRAGSAVE50 to
save $50 off the
registration fee.
Conference
details...
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ProductCamp
Austin
ProductCamp: A
collaborative
unconference about
Product Marketing
and Management
In the spirit of
BarCamp, ProductCamp
is a collaborative,
user organized
event.
The spirit of
ProductCamp is there
are no "attendees".
Everyone who comes
participates in some
manner: either
presenting, leading
a roundtable
discussion, helping
with logistics,
securing
sponsorship, setting
up wi-fi, supplying
food, etc.
Event Details:
Saturday June 14th,
2008, 8:00 AM - 6:00
PM
at St. Edward's
University
Professional
Education Center (PEC)
9420 Research Blvd,
Echelon III Building
Austin, Texas 78759
Conference
details...
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