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The Pragmatic Marketing Update

A newsletter for technology product managers and marketers


Newsletter

May 2008

          • The Apple iPhone: Successes and Challenges for the Mobile Industry
          • Lessons From the Eye of the Storm: Agile Product Management in Practice
          • 6 Steps to Successful Case Studies (and Tips on How to Get the Most Out of Them)

    Newsletter Archives

    The Pragmatic MarketerThe Pragmatic Marketer: Volume 6 Issue 2

    The journal for technology product managers and marketers


    Volume 6 Issue 2

    • Why Didn't We Think of That?

    • To Startup or Not to Startup?

    • The New Leader Development Dilemma and How to Fix It
    • Utilizing Co-Design to Create Market-Driven Products

    Magazine Archives

    Submit an Article

    We accept submissions from anyone involved in technology product management, product marketing or market-driven leadership. Articles vary in length from 800-1000 words for publishing online to around 3,000 words for a magazine article, but write as much as you need to cover the topic. The content of the article should explain a point of view or a product management/marketing/leadership technique with examples and/or case studies, if possible. Ask yourself, "Is this a learning opportunity for a product manager, marketer or senior executive at a technology company?"

    Direct vendor pitches will not be accepted but we will review articles written about the industry problems a particular solution will solve. Ask "Is this a solution to a problem faced by a product manager, marketer or senior executive at a technology company?"

    Articles should include a short bio of the author and his or her company (50-100 words). For example:

    Steve Johnson is an expert on product management and marketing in technology companies. He works for Pragmatic Marketing as an instructor for the top-rated seminars Practical Product Management, Requirements That Work and Pragmatic Roadmapping, as well as on-site workshops. Pragmatic Marketing offers training programs and services specifically designed for dealing with all aspects of technology product management and marketing.

    Please contact us with your article ideas.