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160 items matching your criteria.
- The Freemium Business Model and Viral Product Management [10%] [http://www.pragmaticmarketing.com/publications/magazine/7/4/the-freemium-business-model-and-viral-product-management]
- Ever scratch your head and wonder why you can use your favorite application for free? How can a business actually make money (and stay in business) when ...
- Why Didn’t We Think of That? [9%] [http://www.pragmaticmarketing.com/publications/magazine/6/2/why-didnt-we-think-of-that]
- Hit products and services like the iPod, Starbucks and FedEx were seemingly embraced by the market overnight. But it wasn’t luck, creativity or marketing that ...
- When Creative Is the Wrong Tool! The Ideative Process: A Better Tool for Our Constrained World [9%] [http://www.pragmaticmarketing.com/publications/magazine/6/5/when-creative-is-the-wrong-tool-the-ideative-process-a-better-tool-for-our-constrained-world]
- When I ask a person if he or she is “creative,” the common response from product and marketing managers, engineers, financial managers, and just about everyone ...
- OEM'ing Software for Product Managers [9%] [http://www.pragmaticmarketing.com/publications/topics/04/0407ds]
- The "ins and outs" of identifying OEM'ing opportunities, successfully negotiating OEM agreements and bringing the deals to fruition. By Daniel Shefer
- You Can't Innovate Like Apple [8%] [http://www.pragmaticmarketing.com/publications/magazine/6/4/you_cant_innovate_like_apple]
- When what you teach and develop every day has the title “Innovation” attached to it, you reach a point where you tire of hearing about Apple. Without question, ...
- Living in an Agile World: the Strategic Role of Product Management when Development goes Agile [8%] [http://www.pragmaticmarketing.com/publications/magazine/6/5/living-in-an-agile-world-the-strategic-role-of-product-management-when-development-goes-agile]
- For years, product management seems to have been defined by what it is not as much as what it is. Developers and engineers often see product managers as ...
- Everyone needs to know what we do here [7%] [http://www.pragmaticmarketing.com/publications/topics/04/0405sj2]
- Technology marketing and product management requires domain expertise. People who tell you otherwise probably aren't very effective in working with technical ...
- Desktop vs. Enterprise Applications: The impact on Product Management [6%] [http://www.pragmaticmarketing.com/publications/topics/04/0406ds]
- There are many differences between managing a desktop tool or application and managing an enterprise-ready software package. By Daniel Shefer
- Why Demo at Trade Shows? [4%] [http://www.pragmaticmarketing.com/publications/topics/00/0008sj]
- Why do we demo at trade shows? Do you have a good answer? By Steve Johnson
- Customers [3%] [http://www.pragmaticmarketing.com/about/alumni]
- Some of the 5,000 companies that have attended Pragmatic Marketing seminars
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