Personal tools
Document Actions
Home / Seminars / Certification
Document Actions

Certification

Pragmatic Marketing Certified (PMC)

PMC LogoBecoming certified is an investment in one's career. It may open new career or business opportunities that were previously unavailable as one demonstrates a commitment to the profession.

In addition, certifying employees allows companies to differentiate candidates in the hiring cycle, and supports better consistency in internal processes and application of the product management discipline.

In response to growing demand, Pragmatic Marketing developed the Pragmatic Marketing Certified (PMC) program using a time-proven, industry-recognized process and professional subject matter experts. The program's curriculum is based on Pragmatic Marketing's Practical Product Management seminar.

Product management has reached relative maturity and acceptance as an evolving art and science, but with limited subject matter consolidation and opportunities at certifying expertise. Now, with a credible and targeted certification, product managers have a way to differentiate themselves, validate skills, and gain professional acknowledgement.

Tests are administered at the conclusion of the 2-day Practical Product Management seminar (from 4:30 pm - 5:15 pm) and conducted in the same location as the seminar.

You must attend or have attended the Practical Product Management seminar in order to take the certification test.

Those registering for the 2- or 3-day Practical Product Management seminar will be prompted to register for the certification test at the time of seminar registration.

Alumni who wish to take the certification test may register here.

Pragmatic Marketing Certification FAQ

Pragmatic Marketing Certification Agreement (.pdf)

Testimonials

“The concepts taught in the Effective Marketing Programs seminar are great because they’re ‘common sense,’ but not easily discovered on my own. These lessons have immediate practical applicability. I learned a lot of things I can’t wait to implement.”
About the instructor: “Adele’s deep, broad knowledge of marketing is a great resource. Her class was practical, applicable and used plain English. I enjoyed this class immensely and am taking a lot away and back to work.”

Adam Calvery, Product Marketing Manager, a la mode, inc.

"This 2-day intensive session on product management and requirements started my team on the path from a motley collection of techies and marketing people to a real team of product management professionals."
About the instructor: "Jim Foxworthy set the groundwork needed and helped us learn to focus on the right things. And he did that with humor."

Bruce McCarthy, Director Product Management, Dun & Bradstreet