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Do you understand the role and responsibilities of product marketing?
Are you struggling to define the role of product marketing in your organization?
What you need is a well-defined process that encourages clear hand-offs between all other members of the go-to-market team, especially product management, marketing communications and sales.
What you need is a well-defined process that encourages clear hand-offs between all other members of the go-to-market team, especially product management, marketing communications and sales.
Since 1993, Pragmatic Marketing has trained thousands of product marketers with a structured process specifically designed to create effective go-to-market strategies.
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Suggested SolutionsEffective Product Marketing Spending all your time on tactical activities? Are your priorities always changing? Know how to measure program ROI? This seminar gives you a repeatable process that companies of all sizes can use to design, execute, and measure high-ROI marketing programs. Go-to-Market Accelerator A project-based program that ensures you get the most success from your product launches. It leads your team through a pilot implementation where we conduct win/loss analysis, identify patterns of success and failure and provide the tools and information needed to increase sales. Executive Briefing Designed specifically for busy executives and business unit leaders, this three-hour session introduces the industry standard for technology product management and marketing, the Pragmatic Marketing Framework. It explores ways to organize Product Management and Marketing as well as how to hold them accountable and identify areas for improvement. Create a custom solution for your company
Pragmatic Marketing's extensive series of seminars, workshops and
consulting services can be delivered on-site at your company.
Conducting these activities on-site at your location allows you to
focus on the unique issues and challenges your organization needs to
address. In addition, conducting sessions at your location allows the
inclusion of related departments, like Marketing Communication and Sales. Plus,
travel logistics are often simplified when we come to you.Next StepsI have some questions I am ready to help myself
I'm not sure and would like to learn more |