How Hewlett-Packard Lost the HP Way - Bill Taylor - Harvard Business Review

That said, it is possible. I was struck that as the West Coast watched with agony at HP's implosion, the East Coast watched with celebration as IBM marked its 100th anniversary with a two-day global summit in New York's Lincoln Center. I'm convinced that the deep-seated transformation of IBM over the last 20 years, and its capacity to remain in the vanguard of the technology sector for literally 100 years, is the most underrated story of corporate renewal and relevance in the world. What the leadership of IBM has done, that leadership of HP has been unable to do, is to overthrow a successful company. That is, to remake a glorious enterprise, born in one business environment, for an entirely new business environment, to rethink strategies and practices and markets, without reneging on the values and principles and cultures that fueled that glory in the first place. Read more in How Hewlett-Packard Lost the HP Way - Bill Taylor - Harvard Business Review.
Steve Johnson

Steve Johnson

Steve Johnson was a founding instructor at Pragmatic Institute, a role he held for more than 15 years before he left to start Under10 Playbook. In his return to Pragmatic Institute, Steve supports the complete learning path for product teams, ensuring they are fully armed for success. 

Over the course of his career, Steve has helped thousands of companies and tens of thousands of product professionals implement product management processes. He has worked in the high-tech arena since 1981, rising through the ranks from product manager to chief marketing officer. Steve has experience in technical, sales and marketing management positions at companies that specialize in both hardware and software. In addition, he is an author, speaker and advisor on product strategy and product management.


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