Innovation: The Best Practices of Technology Brokers

Technology brokers have discovered how to bridge the disparate worlds they move among outside their boundaries, and how to build new ventures from the technologies and people they come across. In the process, they have developed four intertwined work practices that help them do this: capturing good ideas, keeping ideas alive, imagining new uses for old ideas, and putting promising concepts to the test. Although the markets and settings of different brokers are diverse, their approaches are not. Indeed, the four intertwined processes are remarkably alike across companies and industries.

Read more in Innovation: The Best Practices of Technology Brokers on HBS Working Knowledge.

Steve Johnson

Steve Johnson

Steve Johnson was a founding instructor at Pragmatic Institute, a role he held for more than 15 years before he left to start Under10 Playbook. In his return to Pragmatic Institute, Steve supports the complete learning path for product teams, ensuring they are fully armed for success. 

Over the course of his career, Steve has helped thousands of companies and tens of thousands of product professionals implement product management processes. He has worked in the high-tech arena since 1981, rising through the ranks from product manager to chief marketing officer. Steve has experience in technical, sales and marketing management positions at companies that specialize in both hardware and software. In addition, he is an author, speaker and advisor on product strategy and product management.


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