Marketing Profiler

Is your marketing group a "growth champion" or merely a "service provider"? The Marketing Profiler asks, "Do you want to create a marketing organization with greater impact on your company's overall results? Are you curious about where you stand in achieving this goal? Do you want to know what steps would help move you further along this path?" A five-minute survey helps identify your marketing profile with recommended tools and reading.

Steve Johnson

Steve Johnson

Steve Johnson was a founding instructor at Pragmatic Institute, a role he held for more than 15 years before he left to start Under10 Playbook. In his return to Pragmatic Institute, Steve supports the complete learning path for product teams, ensuring they are fully armed for success. 

Over the course of his career, Steve has helped thousands of companies and tens of thousands of product professionals implement product management processes. He has worked in the high-tech arena since 1981, rising through the ranks from product manager to chief marketing officer. Steve has experience in technical, sales and marketing management positions at companies that specialize in both hardware and software. In addition, he is an author, speaker and advisor on product strategy and product management.


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