Product Managers Lead the Way

Matthew Poepsel writes, For product managers in particular, the subject of leadership is critical for several reasons. Most product managers have significant customer contact. They are expected to appropriately represent their company and to translate customer feedback and market information into effective product and service planning efforts. Additionally, the nature of a product manager's work is highly cross-functional, putting them in direct contact with a large percentage of the organization on any given day. Finally, product managers are focused on the future, with all of its inherent risks and opportunities.

For product managers looking to answer the leadership challenge, it is important to consider three distinct perspectives: leading yourself, leading your team, and leading others. Read Product Managers Lead the Way.

Steve Johnson

Steve Johnson

Steve Johnson was a founding instructor at Pragmatic Institute, a role he held for more than 15 years before he left to start Under10 Playbook. In his return to Pragmatic Institute, Steve supports the complete learning path for product teams, ensuring they are fully armed for success. 

Over the course of his career, Steve has helped thousands of companies and tens of thousands of product professionals implement product management processes. He has worked in the high-tech arena since 1981, rising through the ranks from product manager to chief marketing officer. Steve has experience in technical, sales and marketing management positions at companies that specialize in both hardware and software. In addition, he is an author, speaker and advisor on product strategy and product management.


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