The Art of the Compelling Software Presentation | Sandhill
The risk for software companies in a highly competitive market is that their marketing presentations must always “hit the mark” in order to inspire the customer. There is no place for losing listeners due to boring and ineffective presentations either in content or delivery. Software executives must start to break the cult of the average presentation habits. It is crucial to understand and put into practice proven communication skills of authentic presence and voice that will maximize results every time. Good tips on presentation technique in The Art of the Compelling Software Presentation | Sandhill.
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