The Mysteries and Future of Websites

Websites have just completed a full circle of a hard struggle, and somehow survived where other traditional marketing tools and old principals failed big time. Now the same sites and domain names must face harsher realities once again, all to ensure high visibility and exposure they so provide. Today without visibility, e-commerce, websites are simply doomed. While billions of web pages poised for the right match, only clashing into billions of surfing customers are simply flooding each other. Millions of splashy logos with billions of expensive web pages are all deeply submerged in this ocean of e-commerce. Customers all over the world are only amused as they watch the websites struggle to gain attention at a zillion choices per second. Their mysterious behavior on search engines and the role of alpha-structures of each and every domain name is now a very big question.

Steve Johnson

Steve Johnson

Steve Johnson was a founding instructor at Pragmatic Institute, a role he held for more than 15 years before he left to start Under10 Playbook. In his return to Pragmatic Institute, Steve supports the complete learning path for product teams, ensuring they are fully armed for success. 

Over the course of his career, Steve has helped thousands of companies and tens of thousands of product professionals implement product management processes. He has worked in the high-tech arena since 1981, rising through the ranks from product manager to chief marketing officer. Steve has experience in technical, sales and marketing management positions at companies that specialize in both hardware and software. In addition, he is an author, speaker and advisor on product strategy and product management.


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