According to a recent study by TechValidate, over 90% of those who have taken our courses are likely to recommend Pragmatic Marketing. And why do they recommend us? It's not because the instructors are entertaining or the food is delicious (although those are both true). It's because the training works and has directly impacted their careers and their products. But don’t just take our word for it—hear it from our clients directly:

 

Case Studies

Our students thrive after taking our training. But it's the companies they work for that experience the most far-reaching impact across their product teams and entire organization. Here's a look at a few of the companies that have transformed their culture with Pragmatic Marketing:

Infusionsoft

See how the Pragmatic Marketing Framework helped Infusionsoft create crisp lines of delineation between roles, create a common language and boost executive confidence in product management. Read more >

Ariba, SAP company

Find out how Ariba’s team efforts—including implementing market-requirements documents, an "adopt-a-box" program and an annual life cycle plan—turned it into a "world-class product organization." Listen to podcast >

MathWorks

Discover how Pragmatic training helped MathWorks develop a common language with which to discuss market problems, positioning and market opportunities. Read more >

Sabre Airline Solutions

Read how Sabre Airline Solutions is leveraging Pragmatic Marketing best practices to transform and scale its business. Read more >

Pragmatic Marketing courses are offered all around the world.

Great material today and excellent relating to agile methods. I especially liked the group persona exercise and problem discovery.

Jason Coles
Product Management, Infojac

Our go-to-market strategy was flawed and we were able to make adjustments in a time frame that allowed us to have a positive impact on our actual go-to-market with our product.

Jenna Nichols
Jenna Nichols
Sales Representative, Jelli
This was an excellent course for me to take as I move from corporate marketing to product marketing. Now I will be speaking the same language and understand the same concepts as the rest of my team. Concepts were clear, everything ran very smoothly, and I feel ready to put these learnings into action. Thank you!
Jennifer Madison
Jennifer Madison
Product Marketing, Marin Software
I highly recommend the Pragmatic Marketing team as probably one of the best resources for product managers and marketers available today. Great program if you have a chance to participate in one of their courses, but also a lot of great information on how to do pretty much anything that's important to build, launch and market products (and services) successfully. Their strategic and tactical framework is one of the best 'crutches' available.
Max Leisten
Max Leisten
Product Manager/Marketer, SciQuest

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“A great training! As someone who is new to this industry I found some of the information presented to be invaluable.”

Adam Hodz

FIS

“This was the best professional training that I've attended. It was highly relevant to many things that I've been dealing with for the past 12 months. I wish I took it a long time ago. It was also very relevant to have engineering, product management, and our company CTO attend.”

Brian Kelly

Duo Security