According to a recent study by TechValidate, over 90% of those who have taken our courses are likely to recommend Pragmatic Marketing. And why do they recommend us? It's not because the instructors are entertaining or the food is delicious (although those are both true). It's because the training works and has directly impacted their careers and their products. But don’t just take our word for it—hear it from our clients directly:

 

Case Studies

Our students thrive after taking our training. But it's the companies they work for that experience the most far-reaching impact across their product teams and entire organization. Here's a look at a few of the companies that have transformed their culture with Pragmatic Marketing:

Informa

Read about how Informa used Pragmatic Marketing training to strategically expand in China and Japan. Read more >

Veda

Find out how Veda leveraged Pragmatic Marketing training to grow from $200 million (AUD) in annual revenues to $400 million (AUD) in seven years. Read more >

Travelport

Discover how Travelport used the Pragmatic Marketing Framework to successfully manage a product team that spans multiple regions and time zonesRead more >

Infusionsoft

See how the Pragmatic Marketing Framework helped Infusionsoft create crisp lines of delineation between roles, create a common language and boost executive confidence in product management. Read more >

MathWorks

Discover how Pragmatic training helped MathWorks develop a common language with which to discuss market problems, positioning and market opportunities. 
Read more >

Sabre Airline Solutions

Read how Sabre Airline Solutions is leveraging Pragmatic Marketing best practices to transform and scale its business. Read more >

To explore additional case studies, click the button below.

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Pragmatic Marketing courses are offered all around the world.

Excellent course and a must for executives who could use a better understanding of product management's role in an organization!
Allan Yogasingam
Allan Yogasingam
Product Management, TITUS

I wish I had these courses 20 years ago. I did much of this naturally via trial and error as well as self-education, but this clearly lays out a guideline as to how to get it done in an effective manner. Worth every penny our company spent.

Bart Brassil
Bart Brassil
Product Management, Mediaocean

I've done quite a few product oriented courses and seminars over the years and have found that a lot of them like to preach 'academic' suggestions. That's all fine but it rarely mirrors the real experiences you get on the job. Pragmatic courses were the only ones that really gave you a solid foundation in the real world vs. the academic one.

Olli Siebelt
Olli Siebelt
Product Manager, TriNet Group

This was very helpful and many light bulbs went off today. I especially liked the information around roadmaps and release plans.

Bill Bequette
Bill Bequette
Product Management, Ceridian

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“A great training! As someone who is new to this industry I found some of the information presented to be invaluable.”

Adam Hodz

FIS

“This was the best professional training that I've attended. It was highly relevant to many things that I've been dealing with for the past 12 months. I wish I took it a long time ago. It was also very relevant to have engineering, product management, and our company CTO attend.”

Brian Kelly

Duo Security