the pragmatic

The Secrets Issue

We all keep secrets for a variety of reasons; some are harmless while others are morally questionable. In this issue of The Pragmatic, we explore secrets of product management and product marketing to showcase the aspects of our profession that you might not otherwise know.

 

From understanding how to keep a secret as a form of counterintelligence to learning how to increase your strategic thinking, this issue is designed to shed light on a variety of topics that will help you tackle your day-to-day job as well as give you food for thought for your future.

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Previous Magazines

Volume 8 Issue 3

ProductCamp Best Practices, Auditing Product Management in Early-Stage Companies, How Many Data Points Do You Really Need.
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Volume 8 Issue 2

Conjoint Analysis 101: Know Where Your Market Values Your Product, Measurement-Driven Product Management: Measure Only What Matters, Defining and Designing Technology for People, Don't Let the Sun Go Down: Techniques for Sunsetting or Retiring Products and Features.
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Volume 8 Issue 1

Pragmatic Institute's 2009-2010 Annual Product Management Survey, If You Could Say One Thing to Your Company President Without Reprisal, What Would You Say?, How Has Your Job Changed?, Re-Inventing Product Management with Love, Five Ways to Torpedo Your Product Management Career.
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Volume 7 Issue 5

Updating the Pragmatic Institute Framework, Job Interview? Use the Pragmatic Institute Framework!, The Product Management Triad, Top 10 Tools to Measure User Experience, The Strategic Product Manager and the CFO.
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Volume 7 Issue 4

The Freemium Business Model and Viral Product Management, Expand Your Comfort Zone: A Product Management Quiz to Point You in the Right Direction, Marketing Up (and Down and Across) in a Down Economy.
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Volume 7 Issue 3

Industry Immersion, I Heard What You Said. Now What Did You Mean?, Alignment - A Little-Understood Aspect of Product Management.
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Volume 7 Issue 2

End Boring Marketing Now, How to Turn Sales Engineers into Your Biggest Fans, Goals, Readiness and Constraints: The Three Dimensions of Product Launch, I Know Nothing About Product Naming (But that Doesn't Stop Me from Doing It!).
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Volume 7 Issue 1

Pragmatic Institute's 2008 Annual Product Management and Marketing Survey, Career Growth and the Product Manager, Practical Rules for Product Management: Some Rules Just Aren't Meant to be Broken (Part 4), Winning in a Down Economy: Are You Tuned In?, Changing Jobs in Product Management: Evaluating, Farming, Interviewing and Negotiating.
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Volume 6 Issue 5

Living in an Agile World: Strategic Role of Product Management When Development Goes Agile, Practical Rules for Product Management: Some Rules Just Aren't Meant to be Broken (Part 3), When Creative is the Wrong Tool! The Ideative Process: A Better Tool for Our Constrained World, The Economics of Software as a Service vs. Software...
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